Dr. Seuss’s The Lorax is the classic TV special that tells the tale of how an enterprising but greedy villain named the Once-ler, strips a forest of its lush Truffula trees, bringing them to near extinction for the sake of profit.
The story begins with the Once-ler, a faceless businessman who lives alone in a sad, gray wasteland. He recounts how he first became obsessed with the Truffula trees’ potential to make him rich and how the Lorax, an endearing and wise little forest creature, tried to warn him that his greed was making him crazy.
It’s the Lorax’s job to “speak for the trees,” the wondrous Truffulas, that make up the beautiful forest in which various wildlife live, including Brown Bar-ba-loots, the Swamee-Swans, the Humming-Fish and the Lorax himself. The Once-ler, bewitched by the beauty of the Truffulas, greedily chops them down so he can mass produce versatile garments, called “Thneeds” out of the Truffula’s colorful tufts. As the trees swiftly disappear, so do the Brown Bar-ba-loots, the Swamee-Swans and the Humming-Fish. The wise old Lorax continuously warns the Once-ler but his words of wisdom are for naught as the “Thneed” business booms and the Once-ler is blinded by greed. What will it take for the Once-ler to learn his lesson? Will the Truffula trees become extinct or is there hope for regeneration?
“The Lorax is a beloved, classic TV special that features a beautiful story which delivers a very powerful message,” said Mary Ellen Thomas, WHV Executive Marketing Director of Non-Theatrical Franchise. She added, “Dr. Seuss’s classics are timeless and engaging for viewers of all ages. We’re delighted to bring this moving story onto Blu-ray. It’s a must-have for anyone who appreciates a heartwarming, meaningful film.”
We love Dr. Seuss! The world he created is just so much fun and I love seeing it on the tv! The kids got a kick out of watching this DVD! Especially with the Full feature movie coming out soon. The message in the movie was about saving trees which is a great message for today too.
The Lorax is available on DVD or Blu-Ray on February 14, 2012!
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